Cover Design Steichen, Edward  (American, 1879-1973)

"Cover Design" is a work produced by Steichen for the "Goerz Catalogue Cover Competition" of 1905. The competition hoped to encourage "the development of Artistic Photography as applied to cover and poster work," and was judged by Alphonse Mucha, as well as Alfred Stieglitz and Joseph Keiley, no less. For winning, Steichen was granted $150 and his design which "bespeaks emphatically the possibilities of Decorative Photography" was reproduced on the cover of the promotional catalog.

"Cover Design" was published in Camera Work No. 14, 1906. In this case Steiglitz uses a paper with a gold surface to emphasize the brilliance of the lens.

References

Goldschmidt, Lucien, and Weston J. Naef. The Truthful Lens: A Survey of the Photographically Illustrated Book, 1844-1914. New York: The Grolier club, 1980. no. 58